Just in time for the weekend, some wine and watercolor: two projects from last year where my sketches were used on wine labels.
I’ve sketched at the Stanford campus for years, so when the Stanford Wine Collection wanted some pieces for their labels, there was a lot for them to choose from. I love the idea of these people-filled scenes from all over campus on wine labels!
Here’s another of my sketches on the label of an Argentinian wine. The full color piece is the original sketch and the label uses it in monochrome.
One of the most interesting things about switching from being a graphic designer to being an illustrator is that you switch sides. As an Art Director, I often bought or commissioned illustration for design pieces. Now that the tables are turned I’m always intrigued by how my art will be used in design. It’s kinda fun to see how all the different pieces turn out without being the one doing press checks and color corrections!